Mumbai: Money9 Financial Freedom Summit 2025, a stop solution brought by the TV9 Network for the sole purpose of providing financial literacy among the masses and promoting systematic investments in stocks, particularly mutual funds and other concerns surrounding the stock markets in today’s day and age.
Taking the stage at the event, Association of Mutual Funds of India (AMFI) Chairman Venkat N Chalasani delivered a keynote address on the topic ‘India Chants SIP Mantra’, speaking about the growth in investments in mutual funds in India and its significance among Indian investors.
Mr Chalasani said the most important investment we need to make is in knowledge, as it offers the highest rate of interest. “This is what AMFI believes in, and they have started investing in financial literacy and education programmes to ensure that people are aware of their financial goals, invest wisely, and become a part of the country’s growth story,”
Speaking about financial inclusion, the revolution that began in 2014 brought nearly 55 crore people into the financial space.
“However, financial well-being is what everyone aspires to achieve so that the country’s growth is shared by people across its length and breadth. AMFI, under SEBI’s guidance, has launched various media campaigns, including the highly successful ‘Mutual Funds Sahi Hai’ programme, which reached people across the nation,” he added.
SIP success stories of India
Chalasani said one of the significant financial success stories in India is SIP (Systematic Investment Plan), which has grown tremendously.
“As of March 2018, the total AUM (Assets Under Management) from SIPs was about Rs 22 lakh crore, which has now surged to around Rs 68 lakh crore. In 2018, AUM was about 12% of the GDP, which has now increased to approximately 18%. The SIP inflows, which started in 2017-18, now amount to about Rs 26,500 crore every month, indicating the growing trust of domestic investors in the Indian economy,” he said.
“The scenario has changed significantly since 2015. Earlier, markets were heavily influenced by foreign institutional investors, but now domestic institutional investors and retail investors are playing a crucial role. The success of SIPs is evident from the fact that there are now over 10 crore SIP accounts, and the numbers keep rising every month. AMFI aims to take this success story to every corner of the country,” he added.
Choti SIP initiative: Invest in mutual funds with just Rs 250
On 21st February, AMFI launched a new product called ‘Choti SIP’ reducing the minimum investment amount from Rs 500 to Rs 250.
This initiative aims to make SIPs more accessible to a larger population. To achieve this, AMFI negotiated hard with intermediaries to reduce operational costs, ensuring that the reduced minimum investment is sustainable. The idea is to capitalise on the balances in Jan Dhan accounts, which have shown decent growth and profitability, the AMFI chairman said.
To incentivise distributors, AMFI announced that distributors bringing in ‘Doosra SIP’ investments of Rs 250 would receive an initial commission of Rs 500 if the investment stays within the same AMC for two years. This strategy is expected to make SIP a household name across the country.
On 21st February, AMFI also launched a new initiative called ‘Tarun Yojana,’ further expanding its efforts to educate and empower investors across the nation. This comprehensive approach highlights AMFI’s dedication to realise the aim of a ‘Viksit Bharat’ by 20247.
Money 9 Financial Freedom Summit
Maharashtra Chief Minister Devendra Fadnavis on Wednesday inaugurated the 3rd edition of the Money9 Financial Freedom Summit in Mumbai. While delivering the welcome speech at the event, TV9 Network MD and CEO Barun Das shared four key pieces of advice with India’s young investors.